[/col] [col size=”1/2″ last=yes] [styled_list] [li label=”Name”]Jacquelyn Marks[/li] [li label=”Location”]Delray Beach, Fla.[/li] [li label=”Occupation”]Digital Marketing Professional[/li] [li label=”Email”]email@example.com[/li] [li label=”Twitter”]Twitter[/li] [li label=”Facebook”]Facebook[/li] [li label=”Google Plus”]Google Plus[/li] [li label=”LinkedIn”]LinkedIn[/li] [li label=”Instagram”]Instagram[/li] [/styled_list] [/col] [separator] [work_wrapper title=”Work Experience”] [work position=”Specialties” company=”My bragging rights” ]Passionate about all things digital marketing: affiliate marketing, content marketing, Google products (AdSense, AdWords, Analytics), social media and SEO. I practice professionally and personally. In addition, I have designed dozens of websites using the WordPress platform.[/work] [/work_wrapper] [work position=”Computer Skills” company=”This is where I get technical” ]I am strongly versed in HTML, CSS and WordPress.[/work] [work position=”Certifications” company=”Tests don’t scare me” ]Google AdWords, Google Analytics, and Hubspot’s Inbound Certifications.[/work] [work position=”Search Marketing Campaign Manager” company=”MDG Advertising” timespan=”2016 – Present”] [/work] [work position=”SEM Analyst” company=”Cendyn/ONE” timespan=”2015 – 2016″]I manage SEO and paid search (Google AdWords and Bing/Yahoo) accounts for large hotels nationwide. [/work] [work position=”Online Marketing Specialist & Jr. Web Developer” company=”Active Data Technologies (Foreclosure.com)” timespan=”2011 – 2015″]At Active Data Technologies, I spent my time branding Foreclosure.com. My duties were to utilize digital marketing in many facets to promote the company. I sold advertising placements on Foreclosure.com and ForeclosureFreeSearch.com.
In the affiliate marketing department, I managed and reviewed all new applications on the direct and Commission Junction program. I answered any questions and helped setup promotional tools. In addition, I ran monthly reports for the affiliates and suggested ideas to help increase their potential earnings.
When it came to content marketing, I contributed quality content about real estate related topics on multiple blogs that are SEO friendly. I also wrote articles around the web to represent the company. Furthermore, my writing skills were used in email marketing campaigns. I came up with different creative strategies to reach out to potential affiliates and partners.
On a monthly basis, I created infographics to coincide with the editor’s press releases. I helped provide ideas for new press releases and other promotional campaigns. I used social media to drive attention and traffic to the press releases and company updates. I managed all the company’s social media accounts – Google Plus, Twitter, Facebook, Pinterest, YouTube and Linkedin.
On a daily basis, I made sure the company’s social media accounts were updated, fresh and responsive to the fan base. In addition to social media, I contributed to the company’s SEO efforts. I assisted, research and recommend different link and keyword campaign strategies. These ideas helped optimize multiple websites.
I trained, educated and managed interns. I made sure that they understood the company’s policies and taught them the many avenues in digital marketing. I also managed the scholarship program the company offers annually.
I reached out to the schools to inform them about the scholarship. In addition, I answered questions, reviewed entry forms and read the essays. I choose the most qualified entries and submitted to the final panel of judges.
[/work] [work position=”Promotions & Marketing” company=”New Times (The Village Voice Media)” timespan=”2008 – 2011″]For the Broward-Palm Beach New Times, I promoted the newspaper and advertisers at different restaurants, bars, clubs and events. I took photos with the crowds and featured the events’ activities for the newspaper, website and social media. In addition, the team and I collected contact information to expand the market base.[/work] [work position=”Marketing” company=”Nagelbush Mechanical, Inc.” timespan=”2006 – 2011″]In 2006, I started at the company as a receptionist. I worked my way up to the accounting department, where I would manage invoices and send them through the approval process to be paid. I also executed the release of liens to suppliers for the jobsite’s projects. As I was getting closer to my degree, I asked the company to create a marketing position.
They agreed and I was then in charge of updating and maintaining the website. I also created advertising placements for construction magazines and maintained the company’s job portfolio. As time went on, I also took on a role in the estimating department.
I helped organize plans and specs into divisions for the estimator’s review. I also set up projects on isqft.com and sent out invites to bid on the projects. Finally, I prepared bid packages and completed the pre-qualification packages.
[/work] [work_wrapper title=”Education”] [work position=”BBA Marketing: Advertising” company=”Florida Atlantic University” timespan=”2007 – 2011″]In 2011, I received my B.B.A. in Marketing: Advertising. I was a member of DECA and AMA, while enrolled in college.[/work] [/work_wrapper]