- Paid search
- Display (GDN)
- Remarketing (GDN)
- Remarketing list for search ads
- Affiliate marketing
- Content strategies & generation
For nearly four years, I exclusively worked on real estate websites. I oversaw the affiliate marketing department at foreclosure.com and affiliated website. I managed their social media, website edits and SEO. I was able to help launch the scholarship program that helped us collect over 120 .edu backlinks.
I also provided content around the web on real estate related topics as a thought leader in the industry.
After leaving foreclosure.com, I was able to work with small communities to large home builders across the east coast managing their paid search, display and remarketing campaigns on Google AdWords and Bing Ads. We also tested out other markets like location-based marketing on Waze using their mid-market level platform.